If your car needs some repair, you would certainly choose the best auto service that you can get, wouldn’t you? That is only natural since you don’t want anything bad to happen with your investment, but the problem is: there are a lot of auto repair shops out there vying for your attention. How will you be able to choose the one that will give you the best service Meineke vs. Midas.
Narrowing Down Your Choices: Meineke vs. Midas
If there are hundreds of options in front of you, it will do you good if you first narrow down your choices between Meineke or Midas. To get a better look at the situation, let us narrow down your choice to just two of the best car care services in town – Meineke and Midas and look at their backgrounds and capabilities.
Nature of Business
Meineke is a franchise-based international car repair chain with headquarters in the United States. Currently, it now has more than 900 locations. This car service chain is ranked number 52 in the Franchise 500 and number 54 in America’s Top Global (as of 2013).
Its name was changed to Meineke Car Care Centers in 2003 when it grew to become a full-service auto repair shop.
Meineke was established in 1971 by Sam Meineke, in Houston, Texas. This business grew rapidly to the extent that by 1972, Sam started franchising the name. A multinational British company bought out Meineke Discount Mufflers in 1983. The company transferred its headquarters to Charlotte, Virginia in 1986, where it is still located today.
Meineke Car Care Centers, Inc. announced in April 2013, its acquisition of the Seattle-based Walt’s Auto Care Centers, otherwise known as “Walt’s”. The company also acquired eight Atlanta locations of America’s Service Station in June 2014.
The following services are offered at all Meineke Car Care Centers:
- Tires & Wheels
- Oil Change
- Exhaust & Cat Converters
- CV Joints
- Steering & Suspension
- Air Conditioning
How Popular is Meineke?
Meineke is a brand that is recognized by 92% of those living in the United States. The company has made a strong presence in the car service industry for over thirty years. Customers remain loyal to Meineke because of its excellent customer care, and the wide range of automobile services that it offers.
Those in the various forms of media give high ratings to Meineke. These include Entrepreneur Magazine, Franchise Times Magazine, Hispanic Enterprise Magazine, the American Association of Franchises and Dealers, National Minority Franchising Magazine, and Black Enterprise Magazine.
Executives and staff of Meineke Car Care Centers sit on the boards and committees of many automotive and franchise organizations such as the Automotive Aftermarket Industry Association (AAIA), the International Franchise Association (IFA), and the American Association of Franchises and Dealers (AAFD).
Nature of Business
Midas is a chain of car service centers with headquarters in Itasca, Illinois. It has more than 1,400 locations in the United States and Canada. These locations are either company owned or franchised. This company also has many locations in 17 countries. Some are franchised and some are licensed by the company.
Midas, the shortened name for The Muffler Installation Dealer’s Associated Service, was established in 1956, by Nate H. Sherman. Its first location opened in Macon, Georgia. It was originally known as Midas Muffler since the service shop was focused on repairing and replacing mufflers.
As the company progressed through the years, it branded itself as an Auto Service Expert since its mechanics and service crew are now able to perform most of the routine car repairs.
The name ‘Midas’ was also chosen for it is the name of the king with the golden touch. That is why the company’s slogan is “Trust the Midas Touch.”
By 2005, the company’s revenues have reached a total of $192.5 million, which was actually down from $197.5 million the previous year.
The following products and services are offered at every Midas location:
- Logbook car servicing
- Car service
- Fleet servicing
How Popular is Midas?
Midas is the first car care center to offer written estimates before they perform any repair or replacement work in a car. It is also the first to give customers a view of its service bays.
These are some of the reasons why Midas has been a favorite automobile repair and replacement shop across the United States and Canada for more than 50 years. Its lifetime guarantee on mufflers, brakes, shocks, and struts, and exhaust repairs have proven to be big hits to their thousands of customers in all of the United States and in other countries.
In summary, Midas and Meineke are two of the most reputable car care service centers you can find. Choosing any one of these two will ensure that your car will get the best service that it rightfully deserves.